Welcome to The Holly Hughes Podcast Inspiring Stories of Creativity, Passion, and Purpose from Global Artists!
April 28, 2026

How to Get Rich for Being Funny Without Being Famous | Judy Carter, Comedy Bible Author

How to Get Rich for Being Funny Without Being Famous | Judy Carter, Comedy Bible Author

This week Holly sits down with Judy Carter, comedian, comedy coach, and author of The Comedy Bible, to talk about how to build a creative career, make money being funny, and turn your biggest problems into your most bankable material.

Because here is the thing: your problems are not your problem. They are your material.

Judy has coached Seth Rogen, Taylor Tomlinson, and Lisa Lampanelli. Her book has sold over 200,000 copies and been published in nine languages. She got rejected by 59 literary agents. Then Oprah called. She has been broke, she has been brilliant, and she has figured out the exact formula for turning your mess into your most bankable asset.

We talk about the psychological tricks she uses to dominate any room, why the richest comedians are people you have never heard of, and why everything you think is wrong with you is actually your ticket.

Oh and we also completely destroyed The Giving Tree. You are welcome.

What you’ll learn in this episode:

  • The trick Judy uses to own a room in the first 30 seconds

  • Why your anxiety, your dyslexia, and your people-pleasing are not holding you back. They are your content.

  • The four words that make anything funnier instantly: hard, weird, scary, stupid

  • Why the comedians making the most money are literally people you have never heard of

  • How Judy made 50 times more self-publishing than she ever did with Random House

  • The $2 billion comedian who only performs in churches and what that tells you about niching down

  • Why chasing fame is the worst business plan a creative person can have

  • How she turned her direct competition into her biggest collaborators using one counterintuitive move

  • The real reason imposter syndrome might actually be your biggest competitive advantage

  • What a comedy career, a nursing niche, and passive income have in common and why it matters for you

We talk about:

  • 00:00 Meet Judy Carter: comedian, coach, and the woman who will rewrite your life

  • 01:00 Is AI funny? Hard no. Here is why.

  • 03:00 Why influencers can do five minutes but not an hour

  • 05:00 Planning versus presence: why your carefully rehearsed set might be killing you

  • 07:00 Ride your talent like a wild horse or get thrown off

  • 09:00 The subliminal psychological trick that makes any corporate crowd yours

  • 11:00 Making them applaud twice and why it changes everything

  • 13:00 Why she touches the MC every single time and what it transfers

  • 15:00 Growing up with a disabled sister and a drunk dad: the real origin of her humor

  • 17:00 Imposter syndrome is not your enemy. Here is the reframe.

  • 19:00 Hard, weird, scary, stupid: the four words that unlock comedy in any context

  • 21:00 Getting a laugh every 15 seconds: how corporate speaking actually works

  • 29:00 The New Comedy Bible: turning your worst moments into punchlines

  • 31:00 Making Money Being Funny: the book the industry did not want her to write

  • 33:00 Why self-publishing made her 50 times more than Random House ever did

  • 35:00 Famous in a niche versus famous to everyone: which one actually pays

  • 36:00 The $12 million nurse comedian and the $2 billion Christian comic you do not know

  • 38:00 59 rejections, one Oprah call, and what she learned from all of it

  • 39:00 Royalties, intellectual property, and making money while you sleep

  • 42:00 Empathy over jealousy: the move that built her entire career

  • 43:00 Calling your competition and making them your collaborator

  • 47:00 Her warning label: caution, time with Judy Carter has been known to cause unexpected career changes

Connect with Judy

Connect with Holly

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Welcome to the Holly Hughes
podcast, where curiosity meets

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creativity.
It's a place where creative

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people from around the world
connect, inspire, and get real

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about living life outside the
corporate box.

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Today, I'm so excited because we
have Judy Carter.

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She's a comic, a keynote
speaker, and an author who sees

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humor as a superpower.
Welcome, Judy.

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What a great intro.
That was the best intro that AI

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ever wrote.
I know, right?

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I decided to stop fighting it
'cause my creativity just wasn't

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hitting the mark.
I was like, all those hours of

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sweating over 15 words and and
people on Instagram and stuff

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are like, Nah, next whatever.
I was like I realized AI needs

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to talk to AI.
Is AI funny?

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Judy, I don't know.
You tell me.

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No, no, it's not funny.
It's not funny at all.

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If you're a stand up comedy,
you're using AI to write jokes.

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Oh boy, it's, it's it, it's idea
of what is funny is so detached.

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But you know what it is good
for?

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It is good for brainstorming
premises.

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If you're a comedian and you
know, that's primarily what I do

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and who I work with and
everything is, is I love it for

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some ankles.
But then you take some of the

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ideas you get on your feet and
you put some what we call soul.

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It's a little, a little life.
Isn't that cool?

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Like the one thing that it can't
replace?

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Yeah, sure, bye, bye.
But comics here to stay.

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I I like that.
I think, you know, my thing is

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also the difference is I love
doing the podcast and having a

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conversation and going back and
forth and I've been hired.

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I used to speak and everyone's
here so different on stage.

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I was like, 'cause you make me
stand up there alone.

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I have no ability to connect
individually, which is what I

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like, and instead, because I
have the woo woo, I could feel

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the rooms neurosis and it's
overwhelming it.

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I just start flop sweating.
And then I was like, is that

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what my voice sounds like?
Or one time I got called high

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maintenance because I asked for
a podium.

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I was like, can I have a podium?
They're like, you're really high

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maintenance.
I'm like, I guess so I brought

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my own music stand.
I was like, so is that how do I

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turn that into comedy?
I just can't.

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I just can't.
I don't, I don't have that, that

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timing thing.
Do you need to have timing or

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can you be taught it?
Can you be taught timing, like

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timing timing.
Yeah, exactly.

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Here's the thing that I have
always discovered is that

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everybody can do one minute of
funny and live people do 5

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minutes of funny.
So what's going on right now is

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that there's a lot of content
creators and influencers who are

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getting very successful on the
talk and the gram and they're

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funny.
So then they get booked to do

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like headline and the comics are
all bitching about this.

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They're going like, yeah, they
get everybody in the door and

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but they cannot sustain.
And so that's been a a a

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problem, but you know.
Are you going to help people

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with that problem?
Is that what the new book is?

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Or are you just going to let
them flounder and let the comics

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keep their own to territory?
Well, I think they're not

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floundering, you know, I think,
I think everybody needs a live

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show because we need to get out
and be with an audience.

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Like last night I had a gig and
you could tell who has been just

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kind of posting online because
they're kind of like robo comic.

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I've memorized this and I'm
pretending you people in front

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of me don't even exist.
I was talking about this 'cause

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I do an insta live every Tuesday
and.

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You do.
You also do the finish my line

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thing.
Oh yeah, yeah, finish a joke

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Friday, which we have I I give
free privates away and actually

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on Tuesday it's just essentially
free coaching on Instagram at

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every noon.
It's the one thing I've

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consistently have done and it's
just been awesome because I've,

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I've met, you know, comics from
high words in, in Syria at a

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comedy club.
And oh, sorry about the shots in

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the background.
But you know it's.

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Just what what it's been
amazing.

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But what I what I'm saying is to
really do comedy, you have to

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have some kind of talent.
I'm sorry, people, that you can

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memorize knock, knock jokes or
whatever you can sustain for a

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minute, 5 minutes on stage.
But to go past that have to have

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talent because, and I was
talking to a comic last night,

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Dana Eagle, about this, about
how when we plan our act, when

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we plan it, we're in fear.
I don't know if this will work.

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Will this work?
Well, maybe I'll jump to this

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joke, then this joke and then
this.

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So we're in the state of fear
when we are in rehearsals.

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I I think anybody listening to
this, wouldn't you agree?

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Oh my gosh, yes.
Again, you just said that in the

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whole thought.
I'm like, I got the sweat, the

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boob, the under.
I just start sweating at the

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thought of that.
Right.

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Isn't it, it's it, it's you're
planning, but you have this

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critic in your head going well,
that's not going to go over.

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Maybe it will.
And and there's a lot of anxiety

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in creating material and writing
material.

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But when you get on stage, you
have to go fuck it.

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You just have to go fuck it and
be present with the audience.

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If you forget material and
you're riding your talent like

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you're on a wild horse, that
means that material wasn't meant

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to be done.
You've, you've got to like play.

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You got to let go of the
structure and the ideas and get

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on stage and you've done the
work and you got to ride your

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talent like it's a friggin wild
horse.

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And like last night I was doing
a gig and someone said something

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that pissed me off and I was
like present.

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So I just went, I just went off
on it.

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It was like, because I'm a
boomer and the crowd was really

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young and I said.
You scared them.

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Hey, I'm a boomer and someone
said or something like that,

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right?
And I said, well, you can just

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call me homeowner.
And I said that's right.

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And we're staying.
We're like cockroaches.

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And I just went on a riff that
was so unexpected.

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We're not dying.
We're going to stay here and

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suck up all the resources.
And look at me right now.

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I'm taking a spot at a comedy
club, so fuck you up and it just

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came out and the audience was on
the friggin floor and you can't

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plan that kind of stuff.
And you wait.

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I'd like to tell people who
cannot see you first.

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You're the cutest face ever.
And you're like a petite little.

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You're just like a little tiny
person.

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You're like little.
You're tiny.

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You're California small, for
God's sakes.

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You're so.
God no, I'm not like wicked

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tiny.
You're wicked and you're wicked

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tiny and forget about them.
There's no So I want to know,

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did you get into this fire pit?
Did you have your baseball cap?

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Because I know when you put your
baseball cap on backwards, it's

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like a whole other woman comes
out.

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Oh, that's interesting.
I like that.

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I like that.
But when you put your baseball

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cap on in, when you're doing
your thing, you get really, you

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get more physical, you're get
physical comedy out of you.

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And I like watching that because
then you, your audience starts

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reacting.
They're like, oh, oh.

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Yeah, I mean people audiences
are looking for someone to

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dominate them.
So if you come out going, I hope

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they laugh.
I hope they like me.

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Oh, you're you're it's no,
they're looking.

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You want to hear a tip for doing
corporates.

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You mentioned your flop sweat
with them and I want to be

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behind a podium and all of that.
I do a corporate events and I

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have found some psychological
manipulations.

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Do you want to hear what they
are?

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Is this a narcissist point of
view?

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Because we were talking about
narcissists before.

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Oh, everybody's talking about
narcissists.

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It's.
The buzzword, yeah, I want them

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to.
I would love to take my power

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back that way.
I always feel like, hey, I'm the

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talent, but I need to deliver.
Like, I don't want to disappoint

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you, but at the same time, or
it's the secret, yeah.

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All right, this is a secret.
This is in one of my books

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called The Message of You, which
shows people how to find their

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message and and take it to make
a career speaking.

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Because let me tell you
something, they pay a lot of

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money to speakers and it's
essentially what I consider it's

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stand up with a message.
You know, where you make people

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laugh, but you also touch your
hearts and you also give them

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what they call takeaways to
improve their lives.

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So that's what corporate
speaking is all about.

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And I do a lot of it.
And I just, man, I just, I just

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love it.
I crush it.

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And I'll tell you, here's the
secret it has to do.

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When you come up on stage, the
first thing you do, someone has

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introduced you.
You say to the audience, hey,

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give a hand to and know their
name because you're like the

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outsiders.
So it's cool, you know, there's

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name, you're coming on.
You look like you're given

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appreciation.
Hey, give a hand to Earl.

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You know, that was a great
intro, blah, blah, blah.

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You know, OK, what does that do?
What that does is it makes them

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put down their phones because
you can't applaud with a phone

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while you're holding a phone.
So the first thing is it makes

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them put down their phone.
The second thing that it does is

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it shows you're a nice person,
you're showing appreciation to

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somebody else.
And the third most important

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thing that it does is it
commands them to do something

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and it subliminally says to
them, I am friggin in charge.

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I will be telling you when to
laugh, when to applaud.

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I'm going to dominate you.
And you know, let's look at it.

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You're a woman, you're standing
there, you're holding a phallus

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in your hand, the microphone,
you're higher than them, you're

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taller than them.
And you need to own that.

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And that's the way you own that.
So that's the one thing do you

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00:10:57,080 --> 00:10:58,120
do?
So it's very simple.

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How about a hand for.
But there's the subliminal

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00:11:01,880 --> 00:11:04,800
psychological thing.
Second thing you do, you make

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00:11:04,800 --> 00:11:08,640
them applaud a second time, this
time for something funny.

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And so it has to do.
This is really important.

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It has to do with something that
the entire audience has

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experienced.
So it could be like the

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chandeliers look like breasts.
And how about a hand for the

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00:11:26,280 --> 00:11:29,280
chandeliers?
Or how about a hand for them

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00:11:29,280 --> 00:11:33,360
giving us both, you know, cake
and pie?

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00:11:33,360 --> 00:11:36,320
You know, how about a hand for
the waiters or the how about a

197
00:11:36,360 --> 00:11:41,320
hand for, you know, like when I
was in Hawaii and I was doing

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COVID and they kept us on the
airport forever.

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They had to give everybody a
COVID test before they went to

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the island, get out of the
airport.

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So I just said, how about a hand
for us finally getting out of

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the airport, big applause.
So that is saying to the

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audience, I'm present.
I'm I'm really here with you.

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I'm not giving a canned speech.
This is just for you.

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And again, I'm going to be
telling you what to do.

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And it's, it's subliminally
psychologically manipulative.

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But it I guess I'm giving away
my secrets here.

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I'm like, it's just so smart and
I'm probably going to have to

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listen to that four times before
it sinks in.

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OK, no, because the thing that
people often like creatively or

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editors when they work with me
when I'm writing is I know where

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it's something's missing that I
can't fix because it's I'm like

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right here.
Like my opening.

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I don't know my.
It's just so not me.

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I suck at reading out loud.
I just don't sound like me.

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Give me 5 minutes.
I'll sound like me.

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I don't know how to fix that.
It's like a fucking glitch and

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00:12:42,920 --> 00:12:44,920
it's annoying.
And I had some other speech

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00:12:44,920 --> 00:12:49,480
codes once tell me, don't thank
someone around you because that

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00:12:49,480 --> 00:12:51,560
would have grounded me in the
space, you know, I mean, like

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here I am, I'm with you.
I feel good.

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They're like, you're taking the
attention away from you.

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I'm like, I'm standing here.
And then that ate in my brain

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for like a year.
I was like, that's crazy.

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00:13:01,680 --> 00:13:04,440
No, when you think the MC.
I also like to shake their hands

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00:13:04,440 --> 00:13:07,200
and touch them because.
You touch someone, shut off,

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00:13:07,440 --> 00:13:09,440
it's.
Transfer during power.

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Their power to you.
It's like a transfer of

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leadership.
So anyway.

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00:13:16,080 --> 00:13:18,480
I let wait.
So is that in your comedy Bible?

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00:13:18,520 --> 00:13:21,080
Is that in that book or is this
in your book coming up, or is

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this?
Message of you turn your life

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00:13:23,280 --> 00:13:27,360
story into a speaking career and
that is, you know, on my shelf

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00:13:27,360 --> 00:13:30,600
up there.
There it is, right on my book,

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00:13:31,600 --> 00:13:33,760
yeah.
So I, I obviously need to add

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00:13:33,760 --> 00:13:35,880
that I'll put it in the link.
So you all should get it.

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00:13:35,880 --> 00:13:38,120
I, I do think that's one of my
things.

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00:13:38,120 --> 00:13:41,200
I, I, I've also been saying I've
recently learned like a year ago

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00:13:41,200 --> 00:13:43,240
that I'm really dyslexic and I
didn't know it.

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00:13:44,840 --> 00:13:47,560
I didn't know it like, but that,
hey, I figured it out because my

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00:13:47,560 --> 00:13:49,840
daughter told me she's Oh my
God, mom and I was like,

242
00:13:49,840 --> 00:13:52,320
whatever.
But I do think certain like

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00:13:52,320 --> 00:13:56,280
concepts just just get jumbled
and they never like exactly

244
00:13:56,280 --> 00:13:59,040
land.
I love the idea because you do

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00:13:59,040 --> 00:14:01,800
command a stage.
You have been on so many.

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00:14:01,800 --> 00:14:03,880
You've got done corporate,
you've done Oprah.

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00:14:03,880 --> 00:14:07,120
I mean, you've you've been on
the stages, the Ted X talk,

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00:14:07,120 --> 00:14:11,240
you've done, you've done them.
So does that feel good?

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00:14:11,240 --> 00:14:13,200
Like is that something that you
carry and you're like, oh, I

250
00:14:13,200 --> 00:14:16,080
have to live up to that?
Or is are those like boxes you

251
00:14:16,080 --> 00:14:17,920
tick?
Like I wanted to accomplish that

252
00:14:17,920 --> 00:14:20,240
and I did that.
What would you think?

253
00:14:21,120 --> 00:14:23,120
I'm just curious, because then
I'll tell you.

254
00:14:23,200 --> 00:14:25,800
I'll tell you how.
I I think it's a melody for you.

255
00:14:25,800 --> 00:14:27,920
I think there's an emotional
thing because I think you carry

256
00:14:27,920 --> 00:14:31,840
your sister with you.
Oh, someone's done their

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00:14:31,880 --> 00:14:33,760
research.
On well, I also remember your

258
00:14:33,760 --> 00:14:35,800
stories of Marshall.
I I just remember.

259
00:14:36,280 --> 00:14:39,520
Well, those of you who are
listening, you know, I grew up

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00:14:39,520 --> 00:14:41,440
with the sister who is severely
disabled.

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00:14:42,040 --> 00:14:45,520
And actually in the last Ted
Talk, I based it around that

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00:14:46,000 --> 00:14:51,560
where I said, I'm, you know, not
funny because funny things

263
00:14:51,560 --> 00:14:55,560
happened to me that we comics
are generally miserable people.

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And we, I, I started my comedy
as a way to handle a traumatic

265
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childhood.
And my sister was severely

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disabled and my father was a
drunk and he would scream at

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00:15:06,520 --> 00:15:10,200
her, you know, stand up, you
know, and she couldn't, she's

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confined to a wheelchair and she
couldn't speak.

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So I knew at an early age I had
to stand up for her.

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And that became my purpose in
life.

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And, you know, and I was 6 and I
would, you know, I got this book

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00:15:21,320 --> 00:15:25,680
called Sex Jokes for the John,
and I'd memorized all the jokes

273
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in it.
And I was 6 and I still remember

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00:15:29,600 --> 00:15:31,280
them because I never forget
jokes.

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People's names, yes, but not
jokes.

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00:15:33,200 --> 00:15:35,200
I am.
And I said, hey, Marsha, a

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00:15:35,200 --> 00:15:38,640
squirrel who runs up a woman's
leg doesn't fight nuts.

278
00:15:38,920 --> 00:15:40,720
You know, it's just stupid jokes
like that.

279
00:15:40,720 --> 00:15:46,120
Sex jokes back then.
And my sister would go from she

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00:15:46,120 --> 00:15:49,640
wouldn't, she would laugh, she'd
scream, she would scream.

281
00:15:49,640 --> 00:15:51,200
She thought it was the funniest
thing.

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00:15:51,520 --> 00:15:57,840
And you see this very depressed
person just scream with and, and

283
00:15:57,840 --> 00:16:00,280
I saw the power of humor to
transform.

284
00:16:00,280 --> 00:16:02,120
And that became my purpose in
life.

285
00:16:02,240 --> 00:16:07,080
And it always has been and it
continues to be.

286
00:16:07,840 --> 00:16:13,000
But your question was, I have
accomplished a lot in my life,

287
00:16:13,920 --> 00:16:17,720
but I also have a severe case of
imposter syndrome.

288
00:16:17,800 --> 00:16:22,280
And I know a lot of people
probably listening to this feel

289
00:16:22,280 --> 00:16:24,480
the same way, like I'm not
worthy.

290
00:16:24,480 --> 00:16:26,680
I couldn't do that.
That's too much.

291
00:16:26,680 --> 00:16:29,000
I could never write a book.
I could never do this.

292
00:16:29,000 --> 00:16:31,440
I could never stand on stage.
I'd be too nervous.

293
00:16:32,240 --> 00:16:36,720
And and they have this critic
inside of them telling them

294
00:16:36,720 --> 00:16:38,840
that.
And of course, growing up with,

295
00:16:39,040 --> 00:16:41,480
you know, the kind of way I did
and the trauma I went through,

296
00:16:41,480 --> 00:16:47,280
of course I have, I had that.
So here's a reframe of imposter

297
00:16:47,280 --> 00:16:49,120
syndrome.
I think it's a good thing

298
00:16:49,800 --> 00:16:53,000
because I can't remember
success.

299
00:16:53,480 --> 00:16:58,480
So everything I take on, I go,
well, this isn't going to work.

300
00:16:58,520 --> 00:17:04,240
And I work harder on it because
I have so much doubt.

301
00:17:05,079 --> 00:17:12,760
And I think that kind of thing
makes you more vulnerable and

302
00:17:12,760 --> 00:17:15,880
human.
And although it's painful and we

303
00:17:15,880 --> 00:17:19,800
don't like to feel it, I, when I
was teaching comedy, I found the

304
00:17:19,800 --> 00:17:23,280
students in my class who were
like, no, I'm confident I got

305
00:17:23,280 --> 00:17:25,359
this.
And they weren't the funniest

306
00:17:25,359 --> 00:17:27,599
one.
But if you look at a guy like

307
00:17:27,599 --> 00:17:32,680
Larry David, who's, you know, a
mess, a mess of neuroses, it,

308
00:17:32,960 --> 00:17:37,040
it's compelling.
So the very thing that you feel

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00:17:37,440 --> 00:17:43,880
is keeping you from doing what
you want to do in life can be

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00:17:43,880 --> 00:17:46,600
your ticket to success.
How do you manage the

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00:17:46,600 --> 00:17:50,560
vulnerability, right?
Because there's there like

312
00:17:50,560 --> 00:17:52,720
meaning, like there's the
private you, right?

313
00:17:52,720 --> 00:17:55,320
And then there's the woman with
all those feelings and all of

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00:17:55,320 --> 00:17:58,920
those things that you endured
when you were younger and you're

315
00:17:58,920 --> 00:18:01,320
grown and you've been powerful
for a long time, right?

316
00:18:01,320 --> 00:18:03,560
And you still have this
insecurity.

317
00:18:03,760 --> 00:18:06,600
That's all great, but you come
on stage and like you said, you

318
00:18:06,600 --> 00:18:08,320
manipulate and you get them to
do what you do.

319
00:18:08,320 --> 00:18:12,000
So I don't know, like how do you
turn it off on stage?

320
00:18:12,800 --> 00:18:15,480
Or is it like, do you have like
cues in your head?

321
00:18:15,480 --> 00:18:17,760
Like when I get to this beat
like I don't.

322
00:18:17,760 --> 00:18:22,360
I'm so curious how your.
Mind I absolutely, when I have a

323
00:18:22,360 --> 00:18:27,240
gig coming up, you know, several
weeks beforehand, it's all I

324
00:18:27,240 --> 00:18:30,040
think about.
And even though it might be a

325
00:18:30,040 --> 00:18:35,000
similar speech to something I've
done or a gig or, you know,

326
00:18:35,040 --> 00:18:40,320
again, I will, I'll go, I'll
really work it out and go, you

327
00:18:40,320 --> 00:18:41,880
know, it's just something I want
to say.

328
00:18:42,600 --> 00:18:46,960
And then, you know, of course,
in, in my book, the New Comedy

329
00:18:46,960 --> 00:18:52,640
Bible, and I talk about that,
you know, yeah, there's joke

330
00:18:52,640 --> 00:18:54,680
structure and there's all this
stuff.

331
00:18:55,800 --> 00:18:59,240
But what's really important, I
feel what a lot of people miss

332
00:18:59,320 --> 00:19:02,280
is your emotional connection to
what you say.

333
00:19:03,120 --> 00:19:09,360
And even though you're being
funny, that authenticity has to

334
00:19:09,360 --> 00:19:13,240
be there and in the book.
Yeah, this book.

335
00:19:13,680 --> 00:19:15,760
This the one coming out?
Oh, the old one.

336
00:19:16,400 --> 00:19:20,040
No, no, the the new book, but it
says there's four attitude

337
00:19:20,040 --> 00:19:24,160
words.
So whatever you talk about, know

338
00:19:24,320 --> 00:19:26,960
what the attitude is.
And here are the four words.

339
00:19:27,200 --> 00:19:31,760
Something is hard, you know, and
these are usually what we call

340
00:19:31,760 --> 00:19:34,160
in our setups, you know, boy,
Yeah.

341
00:19:34,160 --> 00:19:35,840
Is it hard being a mother
people?

342
00:19:35,840 --> 00:19:38,960
Am I right?
It's so hard because and then

343
00:19:38,960 --> 00:19:41,320
that becomes your premise.
It's because you know the

344
00:19:42,960 --> 00:19:45,480
husband, Hey, he's not doing
anything.

345
00:19:45,480 --> 00:19:49,600
What, what, what whatever your
point of view is, but but hard.

346
00:19:50,440 --> 00:19:55,920
Do you know it's weird.
It's weird and it engages an

347
00:19:55,920 --> 00:20:01,080
audience that word and and then
you you, your body takes on we.

348
00:20:01,400 --> 00:20:03,680
It's weird.
You know, it's like you have the

349
00:20:03,680 --> 00:20:07,400
expression and and it's weird
and then too it's.

350
00:20:07,520 --> 00:20:10,840
Scary.
Have you know, and, and it could

351
00:20:10,840 --> 00:20:14,320
come anywhere in the setup, you
know, have you seen Trump's new

352
00:20:14,320 --> 00:20:17,560
plan on global warming?
It's scary people, isn't?

353
00:20:17,600 --> 00:20:21,080
It right?
And so that word pumps emotion

354
00:20:21,440 --> 00:20:27,280
and the final word, so it's
hard, weird, scary, stupid.

355
00:20:29,040 --> 00:20:32,200
Oh, this is the stupidest thing.
And people are going what what

356
00:20:32,200 --> 00:20:36,680
is what is what is stupid?
And it you, it brings people in

357
00:20:36,680 --> 00:20:39,080
so.
So that works in the comedy and

358
00:20:39,080 --> 00:20:41,080
when you give your corporate
because there aren't those

359
00:20:41,080 --> 00:20:44,240
different timings like right,
like 1's typically shorter, like

360
00:20:44,240 --> 00:20:47,280
a stand up routine is shorter
than like maybe a speech you

361
00:20:47,280 --> 00:20:52,680
give at corporate events.
Yes, well, a corporate event you

362
00:20:52,840 --> 00:20:57,720
I'm giving a message, but I'm
getting a laugh every 15

363
00:20:57,720 --> 00:21:00,440
seconds.
You know, I kind of but, but it

364
00:21:00,440 --> 00:21:05,520
still is.
It still is, you know, a, a, a

365
00:21:05,520 --> 00:21:09,280
point of view which has an
emotional like a point of view,

366
00:21:09,720 --> 00:21:14,280
which would be like, it's, it's
hard finding happiness, isn't

367
00:21:14,280 --> 00:21:16,520
it, people?
It's hard finding happy.

368
00:21:16,520 --> 00:21:20,920
We can't, we can't wait for the
world to stop being mean, to

369
00:21:21,040 --> 00:21:24,440
have, have laughter, you know,
forget about fairy tales,

370
00:21:24,440 --> 00:21:28,320
happily ever after.
How about happiness now when we

371
00:21:28,320 --> 00:21:32,360
are, you know, stressed, broke
and surrounded by friggin

372
00:21:32,480 --> 00:21:34,160
idiots.
So.

373
00:21:34,240 --> 00:21:35,840
So.
I just think you're funny.

374
00:21:36,360 --> 00:21:39,800
So that's funny and that get
that gets a laugh and a hand

375
00:21:39,800 --> 00:21:43,520
when I do it.
But again, it's, it's the

376
00:21:43,520 --> 00:21:46,600
passion.
It's, you know, I.

377
00:21:46,640 --> 00:21:49,400
Think you have to really know
what your message is right.

378
00:21:49,400 --> 00:21:52,480
So like I was thinking about
like I had once started a talk

379
00:21:52,480 --> 00:21:54,880
but I never finished the talk
because I got lost along the

380
00:21:54,880 --> 00:21:56,480
way.
You know, I just got distracted

381
00:21:56,480 --> 00:21:59,720
by something shiny, but I always
wanted to talk about, you know

382
00:21:59,720 --> 00:22:02,400
what book I hate?
The Giving Tree.

383
00:22:02,760 --> 00:22:06,080
That book, that book, first of
all, it's green, which is your

384
00:22:06,080 --> 00:22:07,720
heart chakra, right?
That's my woo woo stuff.

385
00:22:07,720 --> 00:22:10,000
It's this damn tree.
It starts off beautiful.

386
00:22:10,000 --> 00:22:12,920
This little boy hacks his pieces
and sticks his old ass on it.

387
00:22:13,040 --> 00:22:15,160
How is that teaching anyone
love?

388
00:22:15,160 --> 00:22:18,040
Fuck that.
But I never knew where to go

389
00:22:18,040 --> 00:22:20,200
with that after.
But like, I really was pat.

390
00:22:20,200 --> 00:22:21,920
Everyone's here a little too hot
about that.

391
00:22:21,920 --> 00:22:25,320
I was like, that book will mess
up so many children for the rest

392
00:22:25,320 --> 00:22:28,640
of their lives because it tells
you give, give, give, give,

393
00:22:28,640 --> 00:22:30,880
give, give, give until you have
nothing, give until you're

394
00:22:30,880 --> 00:22:32,720
broken, give until you
disappear.

395
00:22:32,960 --> 00:22:34,960
That's love.
Oh, yeah?

396
00:22:34,960 --> 00:22:36,080
And what?
Woman?

397
00:22:37,040 --> 00:22:38,080
That's something you don't have
to tell.

398
00:22:38,280 --> 00:22:40,440
Oh, you need to give more.
I don't think so.

399
00:22:40,680 --> 00:22:42,840
I think I'm depleted people.
Did you?

400
00:22:42,840 --> 00:22:45,600
Think I ever watered that tree?
You never fucking watered that

401
00:22:45,640 --> 00:22:46,800
tree.
You didn't do shit.

402
00:22:46,960 --> 00:22:49,680
You just got hacking at it, No?
But I'm going to be.

403
00:22:49,680 --> 00:22:51,560
Able to fall on him.
The tree should have been like

404
00:22:51,560 --> 00:22:57,680
Wham go away, forget a squirrel.
Tree ever given me OK oxygen?

405
00:22:57,680 --> 00:22:59,760
Thank you.
Not enough.

406
00:23:00,040 --> 00:23:01,200
Not really not.
Enough.

407
00:23:02,600 --> 00:23:04,880
I just see, I love what we're
doing here.

408
00:23:04,880 --> 00:23:08,920
So you had this idea about the
giving tree and you're pitching

409
00:23:08,920 --> 00:23:12,480
me a joke, right?
And and then we're playing with

410
00:23:12,480 --> 00:23:16,480
it, right?
Because this is another really

411
00:23:16,480 --> 00:23:18,720
important thing for your
listeners who want to be a

412
00:23:18,720 --> 00:23:22,480
little more creative or, you
know, have a speech to give.

413
00:23:22,480 --> 00:23:26,400
And the worst possible thing you
could do is to sit in front of

414
00:23:26,400 --> 00:23:30,360
your computer and write it.
And the best thing you could do

415
00:23:30,360 --> 00:23:34,480
is have a girlfriend like you,
Holly and or you know, a boy or

416
00:23:34,640 --> 00:23:37,800
whatever, a friend, a buddy, a
comedy buddy.

417
00:23:38,400 --> 00:23:42,200
And, and, and then you just play
and you jam and you do it.

418
00:23:42,200 --> 00:23:44,520
I add something and then you
react to it.

419
00:23:44,720 --> 00:23:46,760
It's kind of like we're playing
the improv game.

420
00:23:46,760 --> 00:23:49,480
Yes and yes.
And what has the tree ever given

421
00:23:49,480 --> 00:23:50,920
me?
Thanks, tree.

422
00:23:51,000 --> 00:23:52,640
I've dated trees like you
before.

423
00:23:52,640 --> 00:23:55,320
I call them stumps.
You know, whatever, whatever

424
00:23:55,320 --> 00:23:58,360
we're doing, you know, we're
just riffing and and then you

425
00:23:58,360 --> 00:24:02,240
record that and then you try
that, you know, open my egg, you

426
00:24:02,240 --> 00:24:03,680
do something.
I was gonna say you definitely

427
00:24:03,680 --> 00:24:05,960
have to record it, 'cause I'd be
like, wait, what did we just

428
00:24:05,960 --> 00:24:08,960
say?
My menopausal brain is what big

429
00:24:08,960 --> 00:24:10,680
hole?
I don't know what happened.

430
00:24:10,680 --> 00:24:12,200
Where was that?
Yeah.

431
00:24:12,240 --> 00:24:15,920
Well, you know, the other thing
I just want to mention that

432
00:24:15,920 --> 00:24:19,200
you're bringing up is you've
mentioned a couple times in this

433
00:24:19,360 --> 00:24:21,880
what we call this an interview,
podcast, whatever we're doing.

434
00:24:22,520 --> 00:24:25,000
You said my menopausal brain
excuse.

435
00:24:25,600 --> 00:24:29,120
OCD.
Did you say OCD or these are all

436
00:24:29,120 --> 00:24:30,120
things discovering?
Yeah.

437
00:24:30,440 --> 00:24:33,040
OK, so you're mentioning your
problems, right?

438
00:24:33,880 --> 00:24:38,920
As if your problems are
preventing you from being

439
00:24:39,080 --> 00:24:42,920
successful as maybe a speaker or
whatever you want to be on

440
00:24:42,920 --> 00:24:45,880
stage.
And I like to reframe that for

441
00:24:45,880 --> 00:24:48,960
you.
And, and that is that your

442
00:24:48,960 --> 00:24:53,600
problems are material.
And people think like, oh, I've

443
00:24:53,600 --> 00:24:56,640
got imposter syndrome.
I have this, I have that, I'm

444
00:24:56,640 --> 00:24:59,480
stupid, you know, I have a bad
inner critic.

445
00:24:59,520 --> 00:25:02,400
Whatever.
We talk about them as if they're

446
00:25:02,400 --> 00:25:06,720
the thing stopping you, not
realizing that every single one

447
00:25:06,720 --> 00:25:10,720
of those topics are something
people can relate to and are the

448
00:25:10,720 --> 00:25:15,680
basis for comedy material.
So you could take any one of

449
00:25:15,680 --> 00:25:17,760
those.
Put one of our four attitude

450
00:25:17,760 --> 00:25:20,120
words, hardware scary.
Stuart's hard about being that,

451
00:25:20,200 --> 00:25:21,320
you know.
Oh, yeah.

452
00:25:21,840 --> 00:25:24,720
And this is when I started the
beginning of this interview

453
00:25:24,720 --> 00:25:29,400
talking about ChatGPT.
ChatGPT, give me a list of

454
00:25:29,400 --> 00:25:32,840
everything that you would think
is hard, weird, scary, stupid

455
00:25:33,840 --> 00:25:36,800
about being dyslexic.
What would you imagine?

456
00:25:37,120 --> 00:25:39,800
And then maybe you can, you
know, hybrid it and go what's

457
00:25:39,840 --> 00:25:44,280
you know, what's really hard?
Being a, a dyslexic mother, a 5

458
00:25:44,280 --> 00:25:45,800
year old, whatever your stitch
is.

459
00:25:45,920 --> 00:25:49,360
And then it'll spit out some
stuff and then you get on your

460
00:25:49,360 --> 00:25:53,880
feet with, you know, your funny
friend and you just have

461
00:25:53,880 --> 00:25:58,520
something to eat and jam it.
And that's how we develop

462
00:25:58,520 --> 00:26:00,880
material.
And I think that's the best way

463
00:26:01,320 --> 00:26:05,120
because it's coming from
something, your problem,

464
00:26:05,120 --> 00:26:07,840
something really real that
you're you're wrestling with.

465
00:26:08,240 --> 00:26:11,680
And there's nothing better than
wrestling it with it by getting

466
00:26:11,680 --> 00:26:14,280
a laugh from the very thing
that's tormenting you.

467
00:26:14,280 --> 00:26:20,560
Because laughter, there's a.
Cure I love that, but it's it's

468
00:26:20,880 --> 00:26:22,920
like you're the one who called
it your superpower.

469
00:26:22,920 --> 00:26:24,640
So like that is all on your
stuff.

470
00:26:24,640 --> 00:26:26,000
So I.
Yeah, that's my website.

471
00:26:26,000 --> 00:26:27,680
That's.
Your own I like copying.

472
00:26:27,680 --> 00:26:31,480
That humor is a superpower.
That it is I think you know also

473
00:26:31,480 --> 00:26:33,920
all of those things that make
creative people because I'm

474
00:26:33,920 --> 00:26:37,840
talking to many from all over
literally all over the world and

475
00:26:37,840 --> 00:26:42,680
they all have the same strange
insecurities and or feeling of

476
00:26:42,680 --> 00:26:45,640
outsideness, right?
Part of why I started this now

477
00:26:45,640 --> 00:26:47,840
was the loneliness of just what
you said.

478
00:26:48,120 --> 00:26:51,240
I'm at my desk for way too many
hours a day.

479
00:26:51,920 --> 00:26:54,320
Like working, right?
Working, writing, writing,

480
00:26:54,320 --> 00:26:57,120
whatever.
And if you don't talk to someone

481
00:26:57,120 --> 00:26:59,480
else, if you don't reflect, if
you don't get another opinion,

482
00:26:59,680 --> 00:27:02,160
an opinion that you like or even
when you don't like, sometimes

483
00:27:02,160 --> 00:27:04,920
the ones that piss you off can
really motivate you, right?

484
00:27:04,920 --> 00:27:07,520
No, you're wrong.
I'll show you, or I call that a

485
00:27:07,520 --> 00:27:09,560
fossil fuel because fuck you
will only get you so far.

486
00:27:09,560 --> 00:27:13,680
You still need to do the work,
but there is something to that,

487
00:27:13,680 --> 00:27:16,800
that you feel kindred and then
you're creating a spark, a fire

488
00:27:16,800 --> 00:27:19,080
of more.
But I also think all of us

489
00:27:19,080 --> 00:27:22,480
awesomely creative people have
this little people call me

490
00:27:22,480 --> 00:27:23,880
quirky, and it's usually
derogatory.

491
00:27:23,880 --> 00:27:26,880
But like this little quirk, when
I own it, it's because I do see

492
00:27:26,880 --> 00:27:30,240
the world this way.
I'm glad I see it that way.

493
00:27:30,480 --> 00:27:33,000
Like, I think everyone else is
so boring.

494
00:27:34,200 --> 00:27:36,840
Are you not?
Aren't you just stupefied like

495
00:27:36,840 --> 00:27:40,240
when you go outside and you see
something amazing, right?

496
00:27:40,440 --> 00:27:43,040
Like the one good thing that I
don't see any more from living

497
00:27:43,040 --> 00:27:45,760
when I did live in LA for 18
years, that always someone like

498
00:27:45,920 --> 00:27:48,240
skinnier, right, prettier blonde
or like I don't have to deal

499
00:27:48,240 --> 00:27:51,600
with that shit anymore, right?
This is like that is out of my

500
00:27:51,600 --> 00:27:53,800
purview and I have a whole other
world.

501
00:27:53,800 --> 00:28:00,120
So I just kind of, I love how in
your comedy you take just like

502
00:28:00,120 --> 00:28:04,440
you said, your 4 words and your
where you come from and who you

503
00:28:04,440 --> 00:28:07,640
are and who you carry and do
stuff with that.

504
00:28:08,080 --> 00:28:10,840
And then you promote other
people, which many people don't

505
00:28:10,840 --> 00:28:12,760
like to do because they're
afraid they'll do better.

506
00:28:13,040 --> 00:28:15,920
Oh, yeah.
You know, in my new book, I

507
00:28:15,920 --> 00:28:21,360
actually have a chapter about
that and a story about how I,

508
00:28:21,400 --> 00:28:25,840
you know, had a comedy friend of
mine become very famous and all

509
00:28:25,840 --> 00:28:30,560
of a sudden we stopped talking.
And so she's like one of the

510
00:28:30,640 --> 00:28:35,120
celebrities now.
And I was jealous and I had seen

511
00:28:35,120 --> 00:28:38,600
her years later in the event and
she confessed that she was hurt

512
00:28:38,800 --> 00:28:42,480
by me not talking to her.
And it was my own insecurities

513
00:28:43,160 --> 00:28:46,680
about that.
And so in my new book, which is

514
00:28:46,680 --> 00:28:50,520
going to be the final book in
the The Comedy Bible series,

515
00:28:50,720 --> 00:28:54,560
it's like the new Comedy Bible
teaches people how to turn their

516
00:28:54,560 --> 00:28:56,960
problems into punch lines.
Exactly what we're talking

517
00:28:56,960 --> 00:29:00,440
about, how to write a joke,
what's in a joke, how to jam a

518
00:29:00,440 --> 00:29:03,320
joke, how to, you know, present
it, how to have a set list, how

519
00:29:03,320 --> 00:29:05,880
to get on stage.
And it's it's really teaches

520
00:29:05,880 --> 00:29:08,240
people how to get content and
funny stuff.

521
00:29:08,960 --> 00:29:14,160
And this last book, I realized
so many people have used my book

522
00:29:14,160 --> 00:29:17,240
and it's been published in nine
languages throughout the world.

523
00:29:17,240 --> 00:29:20,880
I mean, Mongolia, I love that
there's a comedy club there.

524
00:29:20,880 --> 00:29:22,720
Serbia.
There's a comedy club.

525
00:29:22,720 --> 00:29:25,240
Brazil.
I heard you're famous in Russia.

526
00:29:25,360 --> 00:29:28,480
Yeah, I'm so, yeah, I didn't
even know I was, but apparently

527
00:29:28,480 --> 00:29:30,360
because I didn't get any money
from them, but.

528
00:29:30,480 --> 00:29:33,400
Their bothers.
Like, my God, I'm very famous in

529
00:29:33,400 --> 00:29:36,360
Russia, so.
But what the problem is, is that

530
00:29:36,360 --> 00:29:39,440
there's so many talented comics
now, but there's they're not

531
00:29:39,640 --> 00:29:41,800
making enough money to feed
their families.

532
00:29:42,200 --> 00:29:45,960
They're not.
What's that old joke?

533
00:29:45,960 --> 00:29:49,400
What's the difference between a
comic and a pizza?

534
00:29:49,440 --> 00:29:51,880
Well, a pizza can feed a family
of four.

535
00:29:52,400 --> 00:29:57,440
And so comics are or even
headlining comics are Holly.

536
00:29:57,440 --> 00:30:01,120
It's really a horrible situation
out there that these comics

537
00:30:01,400 --> 00:30:05,760
headliners really talented they
can captivate an audience for an

538
00:30:05,800 --> 00:30:12,200
hour are sleeping in their cars
to save on their hotel money and

539
00:30:12,280 --> 00:30:17,720
they're just not making a living
that they could buy a house with

540
00:30:17,720 --> 00:30:21,720
that they can they can have any
kind of financial security and

541
00:30:21,720 --> 00:30:25,920
it started to really bother me
about the level of talent of

542
00:30:25,920 --> 00:30:29,520
some of these people.
So I wrote a book, it's called

543
00:30:31,160 --> 00:30:36,680
Making Money Being Funny, and it
is a game plan to financial

544
00:30:36,680 --> 00:30:40,360
security for comics writers,
content creators and

545
00:30:40,360 --> 00:30:46,320
entertainers.
Because most of you creative

546
00:30:46,320 --> 00:30:53,120
people are very focused on
creativity, but that creativity

547
00:30:53,120 --> 00:30:58,720
can extend to creating, you
know, focusing rather on the

548
00:30:59,520 --> 00:31:03,760
certainly you start off show
business on the show part, but

549
00:31:03,760 --> 00:31:06,800
then this focuses on the
business part.

550
00:31:06,920 --> 00:31:10,680
I have so many questions about
that because what I find in the

551
00:31:11,200 --> 00:31:14,280
my experience over the last
decade, like I had a literary

552
00:31:14,280 --> 00:31:16,920
agent that I went through all
that process, right?

553
00:31:16,920 --> 00:31:21,160
Wrote books, blah, blah, blah,
did all the stuff like you and I

554
00:31:21,160 --> 00:31:23,320
talked about like viral before
or whatever.

555
00:31:23,320 --> 00:31:26,240
But you don't get paid for that.
I don't get paid per click.

556
00:31:26,280 --> 00:31:29,960
I don't get paid for the 10's.
The 10 times someone saw

557
00:31:29,960 --> 00:31:31,600
something like you don't get
paid for that.

558
00:31:31,600 --> 00:31:35,800
You get paid like 200 words.
Huffington Post used to not pay

559
00:31:35,800 --> 00:31:37,920
people, which pissed me off to
know it.

560
00:31:37,920 --> 00:31:39,400
I mean, now they do, but not
much.

561
00:31:39,400 --> 00:31:42,560
But like, I love essays.
I write a lot of personal

562
00:31:42,560 --> 00:31:44,200
essays.
I think it's like a lost art.

563
00:31:44,200 --> 00:31:47,160
It's not comedy, but it is the
same story.

564
00:31:47,160 --> 00:31:50,600
You have very limited words,
little bit amount of time to

565
00:31:50,760 --> 00:31:52,920
share a story and get something
across.

566
00:31:53,240 --> 00:31:56,480
But there is no like business
plan for that, right?

567
00:31:56,480 --> 00:31:57,840
You're like running after
something.

568
00:31:57,840 --> 00:32:00,920
And nowadays publishers are
like, you need 100,000

569
00:32:00,920 --> 00:32:04,280
followers, but followers, they
know there's plenty of data that

570
00:32:04,280 --> 00:32:06,840
it doesn't mean sales, but yet
they demand it.

571
00:32:06,840 --> 00:32:09,600
And then, and so my question is
like, how much time do you give

572
00:32:09,600 --> 00:32:12,200
to social media?
What is actually selling the

573
00:32:12,200 --> 00:32:13,760
stuff?
Is that what you're addressing

574
00:32:13,760 --> 00:32:16,000
in the book?
Like those circular questions

575
00:32:16,000 --> 00:32:17,920
that keep us creative people
going?

576
00:32:20,440 --> 00:32:26,400
Well, there's many aspects to it
and it, it also is a mind, you

577
00:32:26,400 --> 00:32:31,040
know, having a prosperity
mindset is also extremely

578
00:32:31,400 --> 00:32:33,720
important because I've seen a
lot of people shoot themselves

579
00:32:33,720 --> 00:32:36,920
in the foot.
But let me, let's start this way

580
00:32:37,080 --> 00:32:42,000
to answer your question as far
as I don't have a lot of

581
00:32:42,240 --> 00:32:47,680
followers, I don't have a but
let me and, and I, I've done 7

582
00:32:47,680 --> 00:32:50,280
books.
The first six were published by

583
00:32:50,280 --> 00:32:56,680
Random House, Dell Publishing,
Simon and Schuster, and my last

584
00:32:56,680 --> 00:32:58,480
book, The message of you was
Saint Martin's Press.

585
00:32:58,480 --> 00:33:00,120
So all.
Just tell all the big things.

586
00:33:00,120 --> 00:33:03,200
Yeah, yeah, yeah.
But this book, The New Comedy

587
00:33:03,200 --> 00:33:08,880
Bible, I was so disgusted with
my publishers.

588
00:33:08,880 --> 00:33:11,120
They weren't responding to me.
They weren't returning calls.

589
00:33:11,120 --> 00:33:13,200
And my book was a big seller for
them.

590
00:33:14,000 --> 00:33:15,920
And I didn't like the way I was
being treated.

591
00:33:15,960 --> 00:33:19,000
And so I just found out that I
could write a book with a

592
00:33:19,000 --> 00:33:22,480
similar title and I would write
that book and I would self

593
00:33:22,480 --> 00:33:25,280
publish it.
And I've made probably 50 times

594
00:33:25,280 --> 00:33:28,560
what I've made, I'm sure, from
self-publishing.

595
00:33:28,560 --> 00:33:33,480
So there's that.
So the gatekeepers are all gone.

596
00:33:33,520 --> 00:33:36,920
You don't need a literary agent.
You don't, you know, to write a

597
00:33:36,920 --> 00:33:40,160
book, you don't need anything.
But there are certain things you

598
00:33:40,160 --> 00:33:41,960
do need.
So let's just start with what

599
00:33:41,960 --> 00:33:44,080
you do need.
And there's a lot that has to

600
00:33:44,080 --> 00:33:46,120
happen before social media.
Yeah.

601
00:33:46,640 --> 00:33:50,920
So let me ask you this.
Do you know a comic named Nurse

602
00:33:50,920 --> 00:33:52,600
Blake?
No.

603
00:33:54,160 --> 00:33:57,880
OK, he's 28 years old.
He's with $12 million.

604
00:33:58,440 --> 00:34:02,680
He is on a 35 city tour selling
out 1500 seat theaters.

605
00:34:02,720 --> 00:34:07,600
OK, do you know a comic named
Tim Hopkins?

606
00:34:08,639 --> 00:34:13,560
No.
Tim Hopkins is with it's going

607
00:34:13,560 --> 00:34:17,120
to shock you 2 billion, two
billion.

608
00:34:17,120 --> 00:34:21,360
He's made 2 billion at comedy.
OK, you don't know who he is.

609
00:34:22,000 --> 00:34:28,000
So the entire thing that
everybody thinks is I'm going to

610
00:34:28,000 --> 00:34:31,560
get famous and I'm going to be
rich.

611
00:34:31,560 --> 00:34:36,360
Some of the richest comedians
are people you've never heard

612
00:34:36,360 --> 00:34:39,159
of.
So in my book, Making Money

613
00:34:39,159 --> 00:34:42,480
Being Funny, I did.
That's why it took me so many

614
00:34:42,480 --> 00:34:45,560
years to write.
Who's making Money and what are

615
00:34:45,560 --> 00:34:52,400
they doing and how can we do it?
And I put it into a formula of

616
00:34:52,520 --> 00:34:56,159
five elements that you need to
have to make money being funny

617
00:34:56,159 --> 00:35:00,160
or doing anything creative.
OK, so let's talk.

618
00:35:00,160 --> 00:35:02,720
I'm just going to talk for the
sake of your podcast for the

619
00:35:02,720 --> 00:35:05,400
number one.
And this is this is exciting

620
00:35:05,400 --> 00:35:07,480
because this is my first time
talking about the book.

621
00:35:07,560 --> 00:35:10,640
It's right now being designed at
the interior.

622
00:35:10,840 --> 00:35:15,800
The text is done.
But the first one is it's no

623
00:35:15,800 --> 00:35:19,640
longer about being famous.
It's about being famous and a

624
00:35:19,640 --> 00:35:23,200
niche.
So Nurse Blake, who I mentioned

625
00:35:23,200 --> 00:35:26,480
with with $12 million, is a
nurse.

626
00:35:27,280 --> 00:35:31,560
He just does nursing jokes.
He's made his.

627
00:35:31,560 --> 00:35:33,560
Oh, he just.
Had that guy who does the skits.

628
00:35:34,040 --> 00:35:35,320
Yeah, so he's.
I know.

629
00:35:35,440 --> 00:35:37,760
Yeah, yeah, yeah.
He does these sketches.

630
00:35:38,320 --> 00:35:40,400
And if you're a nurse, you know
he is.

631
00:35:40,560 --> 00:35:43,600
He's got a book deal, a
children's book, and.

632
00:35:43,600 --> 00:35:46,640
But it's all about friggin
nurses.

633
00:35:47,360 --> 00:35:50,080
What's hard, weird and scary
stupid about nursing?

634
00:35:50,840 --> 00:35:54,000
He's famous in a niche.
Let's look at Tim Hopkins.

635
00:35:54,440 --> 00:35:58,040
Tim Hawkins only does Christian
gigs.

636
00:35:58,600 --> 00:36:03,120
He works huge churches.
He gets 160,000.

637
00:36:03,120 --> 00:36:06,520
I think that's his fee.
I could be wrong per gig.

638
00:36:06,840 --> 00:36:11,200
He does merch.
His YouTube ad revenue is out of

639
00:36:11,200 --> 00:36:16,200
this world, and he's worth
billions of dollars because he

640
00:36:16,200 --> 00:36:22,360
has doubled down on a niche.
So he is famous in a very small

641
00:36:23,280 --> 00:36:29,040
sector.
OK, so it's no longer about

642
00:36:29,480 --> 00:36:34,000
being famous to everybody.
And certainly there are the

643
00:36:34,000 --> 00:36:36,800
Kevin Harts.
You know, there are those

644
00:36:36,800 --> 00:36:39,880
people.
But even having a Netflix

645
00:36:39,880 --> 00:36:43,800
special doesn't necessarily move
the needle on your career.

646
00:36:44,760 --> 00:36:48,920
What moves the needle on your
career is meaning something to a

647
00:36:48,920 --> 00:36:55,600
specific group of people who are
your fans and developing that

648
00:36:55,600 --> 00:37:00,320
because you're, because you know
them, you hear them, you've

649
00:37:00,320 --> 00:37:04,040
researched them.
And so let's look at me.

650
00:37:04,280 --> 00:37:08,440
My book has sold self published
book has sold over 200,000

651
00:37:08,440 --> 00:37:11,200
copies.
Now I know everybody says I'm a

652
00:37:11,200 --> 00:37:13,840
million, you know, $1,000,000
bestseller and you know

653
00:37:13,840 --> 00:37:16,480
$1,000,000 bestseller.
I'm a million and it's all

654
00:37:16,760 --> 00:37:21,840
friggin bullshit I put on.
I asked ChatGPT how many authors

655
00:37:21,840 --> 00:37:24,920
sell 200,000 copies, Less than
1%.

656
00:37:27,200 --> 00:37:30,160
It's it is, it is good.
And I did this.

657
00:37:30,160 --> 00:37:33,720
I've never hired A publicist.
I've hardly taken ads.

658
00:37:33,840 --> 00:37:37,800
So why self published?
Sitting here in my little office

659
00:37:37,800 --> 00:37:43,360
with my cat, have I wrote a book
that sold so many copies?

660
00:37:44,000 --> 00:37:52,640
And it's because it's just for
comics and I couldn't get a book

661
00:37:52,640 --> 00:37:54,200
deal.
You know, my first book, the

662
00:37:54,200 --> 00:37:57,840
stand up comedy, the book I sent
it, I got rejected from 59

663
00:37:57,840 --> 00:38:01,000
agents because everybody said no
one's interested in becoming a

664
00:38:01,000 --> 00:38:04,280
stand up comic.
It's too small of a market.

665
00:38:05,000 --> 00:38:08,560
And finally it got published.
And then Oprah Winfrey had me on

666
00:38:08,560 --> 00:38:13,120
her show and she had comics on.
She made a theme show because

667
00:38:13,480 --> 00:38:18,200
that's my niche, people who
stand in front of people.

668
00:38:18,240 --> 00:38:20,960
And so an agent said, well, why
don't you write the joke for

669
00:38:21,360 --> 00:38:23,400
business people who want to be
funnier?

670
00:38:23,400 --> 00:38:26,800
And it's because I don't know
that that's not my people.

671
00:38:26,800 --> 00:38:33,960
It's all about niching down.
So that's the element one, there

672
00:38:33,960 --> 00:38:38,600
is four more elements and then
that all leads to multiple

673
00:38:38,640 --> 00:38:41,720
income streams.
And then this book goes into

674
00:38:41,920 --> 00:38:45,560
creating intellectual property.
So you make money in your sleep,

675
00:38:45,560 --> 00:38:49,920
which is something I've done.
I, because I, I, I found a way

676
00:38:49,920 --> 00:38:55,840
to, you know, get royalties, own
property, get rentals.

677
00:38:56,960 --> 00:38:59,440
And you might be thinking like,
oh, but who can afford that?

678
00:38:59,440 --> 00:39:02,040
Who can afford it?
Well, you can when you plan and

679
00:39:02,240 --> 00:39:06,720
that becomes your goal.
Your goal is not to be famous

680
00:39:06,920 --> 00:39:11,400
and getting all these gigs.
Yeah, the gig is great, but you

681
00:39:11,400 --> 00:39:14,400
have to show up.
You have to take a plane

682
00:39:14,400 --> 00:39:17,760
someplace.
If you get sick, you can't do

683
00:39:17,760 --> 00:39:19,720
it.
And then you have to wait for

684
00:39:19,720 --> 00:39:24,040
the next one.
Whereas and, and, and that's all

685
00:39:24,040 --> 00:39:27,840
good and well because it, you
know, I love doing that and it's

686
00:39:27,840 --> 00:39:29,760
creative and you connect with
people.

687
00:39:30,320 --> 00:39:35,680
But anybody will tell you the
real money is in owning

688
00:39:36,000 --> 00:39:41,400
something, owning a special that
you create on YouTube that you

689
00:39:41,600 --> 00:39:45,960
that's very specific to a niche
and you sell it on your website.

690
00:39:46,000 --> 00:39:49,760
It's, it's all about ownership.
What do you think?

691
00:39:50,160 --> 00:39:51,560
What do you think?
I mean, I've.

692
00:39:51,560 --> 00:39:56,000
Really talked about it.
I appreciate you, I sincerely

693
00:39:56,000 --> 00:39:59,360
appreciate you going there with
me because I know it's a new

694
00:39:59,360 --> 00:40:00,880
baby.
It's not out there yet.

695
00:40:00,880 --> 00:40:04,320
It will be when this is airing.
I have studied business myself

696
00:40:04,320 --> 00:40:09,000
cuz I am just manic and trying
to learn as much and do as much

697
00:40:09,000 --> 00:40:11,960
so I have.
Like the woo woo and creative

698
00:40:11,960 --> 00:40:13,600
part.
It's the business part that I,

699
00:40:13,800 --> 00:40:17,040
it irritates me.
I just get, so I'm like, let's

700
00:40:17,040 --> 00:40:19,480
just be honest, I get short
tempered, I get annoyed.

701
00:40:19,480 --> 00:40:22,240
I don't know why it doesn't move
as fast as I'm used to because I

702
00:40:22,240 --> 00:40:24,560
have 18 years in film and TV
production.

703
00:40:24,560 --> 00:40:27,480
When I got something done, it
was done within a day or a week

704
00:40:27,480 --> 00:40:28,680
or we were wrapped in nine
months.

705
00:40:28,680 --> 00:40:32,640
You know, like I have that, like
I'm going to go for it.

706
00:40:32,640 --> 00:40:36,440
And I think there is some magic
like to like, I always thought

707
00:40:36,440 --> 00:40:39,160
like people who like chase fame.
I'm like, I know famous people.

708
00:40:39,160 --> 00:40:41,480
You want to be like that?
No, that's ridiculous.

709
00:40:41,840 --> 00:40:45,720
My idea of fame is or success
was always like can vacation

710
00:40:45,720 --> 00:40:48,280
when I want, how I want.
That sounds like a great yes,

711
00:40:49,040 --> 00:40:50,720
right?
You don't need to know me.

712
00:40:50,720 --> 00:40:53,320
Vacation and not buying a
Groupon.

713
00:40:53,520 --> 00:40:58,960
Yeah, right, right.
I think, I think I love that

714
00:40:58,960 --> 00:41:01,280
niche thing.
I don't know, does it all work

715
00:41:01,280 --> 00:41:03,920
the same with all those markets?
Like I'm thinking like, how did

716
00:41:03,920 --> 00:41:06,760
comics find out about it?
Was it because you were there or

717
00:41:06,880 --> 00:41:10,360
word of mouth?
What was your magic Judy sauce?

718
00:41:10,680 --> 00:41:15,840
Well, first of all, there was a
need for it, right?

719
00:41:15,840 --> 00:41:20,840
And my book, the very first book
that came out in I think 89, you

720
00:41:20,840 --> 00:41:22,240
know, the very first book they
had.

721
00:41:22,240 --> 00:41:25,720
When you were 12.
Yeah, what happened is that it

722
00:41:25,720 --> 00:41:28,560
was a real deal and it really
gave people a career.

723
00:41:28,920 --> 00:41:35,200
And now those people are stars
and, and they, you know, I just

724
00:41:35,200 --> 00:41:38,400
heard Taylor Tomlinson talk
about my book on Fresh Air.

725
00:41:38,400 --> 00:41:43,320
And Jerry Shepherd starred in my
class and and Liza Schlesinger

726
00:41:43,640 --> 00:41:45,720
starred in my Class.
Really.

727
00:41:46,760 --> 00:41:48,440
Yeah, and she was talking about
it.

728
00:41:48,480 --> 00:41:53,440
Seth Rogen started in my class.
So I think what I developed, I

729
00:41:53,440 --> 00:41:57,920
took a lot of time.
Really, this is like what I

730
00:41:57,920 --> 00:42:01,160
know.
I know this world, I've lived

731
00:42:01,320 --> 00:42:04,640
this world.
It's incredibly authentic to me.

732
00:42:05,600 --> 00:42:11,920
So there's the expertise, but
it's also about this word, which

733
00:42:11,920 --> 00:42:16,240
there's not enough of going
around because a lot the

734
00:42:16,240 --> 00:42:18,120
question is, how do I get
success?

735
00:42:18,120 --> 00:42:21,160
How do I, you know, let people
know about me?

736
00:42:21,160 --> 00:42:25,400
And I'm going to suggest a
counterintuitive way of looking

737
00:42:25,400 --> 00:42:28,080
at that.
And because is in this word

738
00:42:28,160 --> 00:42:32,240
empathy, how do you feel about
your audience?

739
00:42:32,520 --> 00:42:36,040
What do they need?
What do they need?

740
00:42:36,120 --> 00:42:42,920
How can you help them?
What can you give to them?

741
00:42:43,080 --> 00:42:46,080
And it's the opposite of I'm so
jealous.

742
00:42:46,760 --> 00:42:49,680
For instance, I'll give you like
a little for instance, about

743
00:42:49,680 --> 00:42:54,360
like letting go of jealousy and
finding win win situations by of

744
00:42:54,360 --> 00:42:58,480
an empathy and understanding the
needs of other people.

745
00:42:58,840 --> 00:43:01,960
So now I was one of the first
comedy coaches ever.

746
00:43:02,960 --> 00:43:05,360
And now there's a lot, there's a
lot.

747
00:43:05,360 --> 00:43:09,720
Every city has so many people.
So you know what I did when I

748
00:43:09,840 --> 00:43:14,840
when my first book came out, I
would call up my competition,

749
00:43:14,840 --> 00:43:18,640
let's say in New York City.
And I say, hey, you have a huge

750
00:43:18,640 --> 00:43:20,840
mailing list.
I want to do a workshop in New

751
00:43:20,840 --> 00:43:23,200
York, have a book signing,
promote it.

752
00:43:24,120 --> 00:43:26,640
And I want your help.
And he's kind of like, you know,

753
00:43:28,040 --> 00:43:29,720
you know, I'm sounding very
audacious.

754
00:43:29,720 --> 00:43:33,200
That is crazy.
You know, and I said, but here's

755
00:43:33,200 --> 00:43:37,200
the thing, I'm not teaching.
I don't teach in New York.

756
00:43:37,400 --> 00:43:40,440
I'm leaving.
And the end of this workshop

757
00:43:40,440 --> 00:43:44,000
where I've invited all these
people and your people, I turn

758
00:43:44,000 --> 00:43:47,680
to you and you give a pitch for
your classes and you could take

759
00:43:47,800 --> 00:43:51,400
all that business.
That was and I'm.

760
00:43:51,520 --> 00:43:54,840
Taking a cut of it.
I'm not taking anything from it.

761
00:43:55,400 --> 00:43:58,800
You have all the business.
You're selling your class at

762
00:43:58,800 --> 00:44:02,720
5:25.
I'm going to give you 150 people

763
00:44:02,720 --> 00:44:08,400
to be in front of and you get,
I'm Judy Carter and I have a

764
00:44:08,400 --> 00:44:11,520
great reputation.
And I'm saying, hey, you want to

765
00:44:11,520 --> 00:44:13,680
continue with this study with
this guy.

766
00:44:14,160 --> 00:44:17,120
And it worked.
They were so excited.

767
00:44:17,200 --> 00:44:21,120
Brilliant.
Yeah, because it's like when you

768
00:44:21,120 --> 00:44:23,920
start having empathy, what do
they want?

769
00:44:24,240 --> 00:44:26,480
They want some, you know, new
students.

770
00:44:26,480 --> 00:44:28,120
They want this.
I could give them that.

771
00:44:28,120 --> 00:44:32,240
What do I need?
Where is our win win here, you

772
00:44:32,240 --> 00:44:34,280
know?
That because I've never been the

773
00:44:34,280 --> 00:44:37,320
kind of person clearly who's
like out in front, like, oh, I

774
00:44:37,320 --> 00:44:39,240
did this for this.
I so I don't care.

775
00:44:39,240 --> 00:44:40,920
Like I want to connect people if
I can.

776
00:44:40,960 --> 00:44:43,000
You need Hey, I know you, you,
what do you need?

777
00:44:43,000 --> 00:44:44,400
I got this like that kind of
stuff.

778
00:44:44,400 --> 00:44:47,480
That's all the time, but that's
a whole other level of it.

779
00:44:47,640 --> 00:44:49,920
That's a whole other.
I like it.

780
00:44:50,080 --> 00:44:51,720
I don't know I'm gonna chew on
that you guys.

781
00:44:51,720 --> 00:44:53,840
I can just replay my own podcast
five times.

782
00:44:53,840 --> 00:44:55,920
She gave me my shtick.
She gave me funny.

783
00:44:56,160 --> 00:44:59,040
She's telling me to get over my
fucking self already.

784
00:44:59,200 --> 00:45:00,600
If no one cares, you're
dyslexic.

785
00:45:00,760 --> 00:45:02,600
Everyone is.
I don't care if you just figure

786
00:45:02,600 --> 00:45:05,080
it out.
Just keep moving forward, but I

787
00:45:05,080 --> 00:45:07,920
am so appreciative that you're
not holding back.

788
00:45:07,920 --> 00:45:10,840
I've talked to enough people and
will keep talking to people.

789
00:45:10,880 --> 00:45:13,320
You know what it's like you had
your own podcast, right?

790
00:45:13,320 --> 00:45:16,640
You've you're.
Oh yeah, the power of purpose.

791
00:45:16,640 --> 00:45:19,000
Correct.
I did that for a couple years.

792
00:45:19,080 --> 00:45:21,320
You did.
And then you ended it to say you

793
00:45:21,320 --> 00:45:23,920
were going on stage, Did you?
Did you go back to stand up

794
00:45:23,920 --> 00:45:27,160
after?
Yes, I absolutely have.

795
00:45:27,240 --> 00:45:31,120
I, I, you know, I don't like
just doing the same thing over

796
00:45:31,120 --> 00:45:35,000
and over and over.
I like recreating myself and I,

797
00:45:35,160 --> 00:45:37,520
I find that I find that really
fun.

798
00:45:37,600 --> 00:45:41,160
And I think we're all headed
towards, you know, our most

799
00:45:41,240 --> 00:45:43,720
authentic self.
Isn't that our purpose in life?

800
00:45:44,600 --> 00:45:47,000
Are you reading my book cover?
Is that why you just said that?

801
00:45:47,000 --> 00:45:49,200
Because that's my book.
Real, not perfect.

802
00:45:49,240 --> 00:45:52,000
Real not.
Perfect and and you know, when

803
00:45:52,000 --> 00:45:55,120
you are real and not perfect, it
doesn't mean people are going to

804
00:45:55,120 --> 00:45:58,120
like you, that's for sure.
When you're really real, like,

805
00:45:58,200 --> 00:46:03,120
you know, I do hate that.
How can you say it about being

806
00:46:03,120 --> 00:46:06,560
my authentic?
So being authentic means you're

807
00:46:06,560 --> 00:46:08,480
going to have less friends.
Oh, that I know.

808
00:46:09,320 --> 00:46:11,840
That I know.
You're not pleasing people

809
00:46:11,840 --> 00:46:14,680
anymore.
You know, it's hard to do,

810
00:46:14,680 --> 00:46:17,080
especially if you're, you know,
people, people.

811
00:46:17,080 --> 00:46:20,120
Pleaser, a former or a formed
people pleaser.

812
00:46:20,120 --> 00:46:24,200
So OK, we are at the end of our
time and I know you're a busy

813
00:46:24,200 --> 00:46:28,040
woman 'cause you have books and
places to be, but I like to end

814
00:46:28,040 --> 00:46:31,480
each podcast asking my guests,
if you came with a warning

815
00:46:31,480 --> 00:46:34,920
label, what would it be?
So Miss Judy Carter, what is

816
00:46:34,920 --> 00:46:36,160
your warning label?
Let.

817
00:46:36,880 --> 00:46:42,840
Me think well, all right, here's
my caution.

818
00:46:43,920 --> 00:46:49,880
Caution time with Judy has been
known to unleash hidden talent

819
00:46:50,000 --> 00:46:54,840
and unexpected career changes.
Oh, was we?

820
00:46:54,840 --> 00:46:57,200
Was that Chaji BT or did you
start it there?

821
00:46:57,480 --> 00:47:00,720
No kidding.
No, that's what I thought.

822
00:47:00,720 --> 00:47:05,920
I was thinking that or maybe
Danger, the author of the comedy

823
00:47:05,920 --> 00:47:09,760
The New Comedy Bible.
She will rewrite your life.

824
00:47:11,200 --> 00:47:13,800
You like that one?
I, I like both of them.

825
00:47:13,960 --> 00:47:16,240
Why don't you write a tagline
for my podcast?

826
00:47:16,240 --> 00:47:20,120
I'm, I'm at a, at a loss.
I, I cannot talk about myself.

827
00:47:21,040 --> 00:47:23,720
Like I can tell stories about
myself, which is very different,

828
00:47:23,720 --> 00:47:27,000
but you'd be like, this is me.
Pay attention.

829
00:47:27,000 --> 00:47:29,800
That's so antithetical to
actually me.

830
00:47:31,400 --> 00:47:34,080
Really.
It really is.

831
00:47:34,080 --> 00:47:37,960
But anyway, thank you very much
Judy for coming and being we are

832
00:47:37,960 --> 00:47:41,000
of course obviously where do you
want people to find you on your

833
00:47:41,000 --> 00:47:45,440
website or get your books from?
Well, my name is Judy Carter and

834
00:47:45,440 --> 00:47:47,600
there's a website and
everything's there.

835
00:47:47,600 --> 00:47:51,800
But you know, the real thing is
on Instagram, Judy Carter comedy

836
00:47:51,800 --> 00:47:55,520
where I can interact with you,
where you can come to the live,

837
00:47:55,600 --> 00:47:59,840
you know, and, and hang with me.
Come up to the mic and go, hey,

838
00:48:00,040 --> 00:48:02,440
I have an idea for the joke, but
it's really sucks.

839
00:48:02,440 --> 00:48:04,720
Can you help me?
Can you help me?

840
00:48:04,720 --> 00:48:07,320
This is what I'd like to do, but
I have no idea how to do it.

841
00:48:07,320 --> 00:48:08,440
Can you help me?
Yeah.

842
00:48:08,440 --> 00:48:11,960
And I and I love doing it for
free because nobody says you

843
00:48:11,960 --> 00:48:14,240
didn't do it good enough.
I want my money back.

844
00:48:14,480 --> 00:48:17,800
I like the freedom of just.
Hey, I'm here for you people.

845
00:48:18,080 --> 00:48:21,640
It's only for an hour every
Tuesday, noon Pacific Time on

846
00:48:21,640 --> 00:48:24,680
Instagram Live.
And it's at Judy Carter Comedy.

847
00:48:24,680 --> 00:48:27,000
I'm sure you'll put it in the.
Yes, we will.

848
00:48:27,200 --> 00:48:30,120
And then you'll find out about
when I'm coming, you know, when

849
00:48:30,120 --> 00:48:33,240
I'm having my online workshops
and come into my community,

850
00:48:33,320 --> 00:48:38,200
community of people who are
creating and being funny and

851
00:48:38,200 --> 00:48:40,720
eventually will be making money
being funny.

852
00:48:41,120 --> 00:48:42,680
Obviously.
And you're going to show us how.

853
00:48:43,840 --> 00:48:45,560
Oh, yeah.
I also think you're not

854
00:48:45,560 --> 00:48:47,920
gatekeeping.
So many people only say so much.

855
00:48:47,920 --> 00:48:49,280
They're really good at that,
too.

856
00:48:49,280 --> 00:48:51,480
Oh, my God.
So this is how you.

857
00:48:52,240 --> 00:48:52,480
Right.
So.

858
00:48:52,480 --> 00:48:57,640
All right, Thank you.
Judy Carter, Thank you for

859
00:48:57,640 --> 00:48:59,280
coming to the Holly Hughes
podcast.

860
00:48:59,560 --> 00:49:00,680
We'll see you guys next week.